Course Caitlin Schlichting – AdWords IQ Academy Free Download

Caitlin Schlichting – AdWords IQ Academy
Market price: $997
Author: Caitlin Schlichting
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Course Caitlin Schlichting – AdWords IQ Academy Free Download

Are you feeling overwhelmed by everything AdWords has to offer? My program will show you how you can treat AdWords and find the
outcomes you (or your customers ) deserve. I’ve structured my course to be a complete blueprint anyone can follow.

What is Adwords IQ Academy?
I’ve Put All Of My Knowledge Into A Ever Growing Video Library

This really is a multi-module online course with heavy focus on technical learning (the platforms as well as the services
themselves). I will give you step-by-step advice on the best way to establish a campaign, select ad groups and keywords, then
optimize your ads through keyword management and negative keywords. And that’s only the start…
You are going to learn the distinction between PPC and SEO, how to write decent ad content, best practices and how to avoid common
mistakes. I’ll also show you CPA methods, advanced tracking methods and how to properly audit a current AdWords account which
you’ve taken over.
From the conclusion of the course, you’re going to learn that the components of an effective AdWords campaign — as well as a
basic mastery of how online advertising works.
Becuase there is so much content here in AdWords IQ Academy, I have decided to set you up for complete success and launch one
module a week for eight months! This is the best way for one to learn this content and apply it successfully into your business

Here Is What You’ll Get:
Access to a video library with over 40 video lessons.
3 months FREE access to some personal student’s just Facebook group.
3 months FREE access to my Live Account Audits.
Lifetime access to future upgrades & new videos.
Priority pricing and access on all prospective courses & events.


Take A Sneak Peek At The Content In The Academy!

The Fundamentals — Foundation Ads Overview
What It Is
How It Works
Who It Works For
Who It Doesn’t Work For

How And Where Can Ads Appear
The Way the Auction System Works
How Keywords Work
Account Construction
Writing Ad Copy
Ad Extensions

Module 2
Establishing A Search Campaign
How to Establish An Account
Using Google Keyword Planner
Assessing the AdWords Interface
How to Make Your First Campaign
The Process of Creating Ads

Setting Up Your First Campaign
Fundamental Thinking And Outlining Before You Begin
Choosing Your Campaign Type
Ad Design Principles
Traps To Prevent

Module 4
Setting Up Shopping Ads
How to Establish Your Very First Shopping Campaign
Produce Merchandise Groups
Setting Your Bids
Including Negative Keywords

Module 5
Establishing Gmail Ads
Getting Started With Gmail
Why Gmail is So Strong
Increasing Your Audience

Module 6
Landing Pages
Establishing Your Lead Generation Landing Pages
Locate An Alternative
Template’s That Convert

Module 7
Tracking & remarketing
Conversion Tracking
Phone Call Tracking

Search Term Reports
Auction Insights
Location Reports
How To Calculate ROI
Setting Up Experiments
Monitoring Quality Score
Keyword Optimization
Bid Optimization
Analyzing Opportunity

Course Caitlin Schlichting – AdWords IQ Academy Free Download


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